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新编商务英语阅读教程

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新编商务英语阅读教程

  下面是学习啦小编整理的新编商务英语阅读教程,希望对大家有帮助。

  基本信息

  出版社: 复旦大学出版社; 第1版 (2008年12月1日)

  丛书名: 通用财经类系列

  平装: 529页

  正文语种: 英语

  开本: 32

  ISBN: 9787309064315

  条形码: 9787309064315

  尺寸: 20.6 x 14.8 x 2.2 cm

  重量: 558 g

  内容简介

  《新编商务英语阅读教程》是国家教育部211工程项目课程建设成果。本教程的编写者都是从事商务英语教学的一线教师,具有多年丰富的教学经验和极强的敬业精神。为了方便读者更好地使用本教程,编者精心编写了配套的参考答案。

  目录

  Chapter 1 Economics (经济学)

  Text: Four Basic Market Structures

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: The Turning Point

  Chapter 2 International Trade (国际贸易)

  Text: Gains from Trade and Regional Agreements

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Defrosting Doha

  Chapter 3 International Finance (国际金融学)

  Text: Exchange Rate Theory Review: Policy Implications

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: East Asia's Foreign Exchange Rate Policies

  Chapter 4 Banking (货币银行学)

  Text: Natural and Neutral Rates of Interest in Theory and Policy Formulation

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Norwegian Financial Institutions

  Chapter 5 Investment (投资学)

  Text: Information and the Efficiency of the Capital Markets

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Sub?prime Mortgage Crisis in USA

  Chapter 6 Insurance (保险学)

  Text: Insurance in Theory

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Explanations for Poor Performance of Insurance

  Chapter 7 Taxation (税收)

  Text: Income Tax

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: How Many Types and Acquisition Channels of Individual Income Tax Payment Receipts?

  Chapter 8 Management (管理学)

  Text: Functions of Managements

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: The Challengers

  Chapter 9 Marketing (营销学)

  Text: What is Marketing

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: The Legacy That Got Left on The Shelf

  Chapter 10 Accounting (会计学)

  Text: Accounting Information

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Global Accounting Effort Gains A Step

  Chapter 11 International Business(国际商务)

  Text: Globalization

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: The Globalization of the Small Enterprise

  Chapter 12 Business Communication (商务沟通)

  Text: Business Communication

  Notes

  Words & Expressions

  Special Terms

  Exercises

  Supplementary Reading: Are Your Global Team Members Miles Apart?

  References (课外阅读参考)

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