雅思写作广告类话题范文精选5篇
雅思的写作中遇到广告类的话题应该怎么写,先来看看一些优秀范文吧。
雅思写作广告类话题范文1
You should spend about 40 minutes on this task.
Some people believe commodities that are popular among consumers reflect the power of advertisement rather than the real needs of people. Do you agree or disagree?
You should write at least 250 words. You should use your own ideas of knowledge and experience and support your arguments with examples and relevant evidence.
Whether we like it or not, advertisement has been pouring into our daily life. They are so powerful that some people believe that it is not the needs of people but the power advertisement that makes commodities popular. Personally I don’t agree with this opinion.
First, let’s make clear what the real needs of people are. Real needs can be divided into two categories: the material satisfaction and spiritual satisfaction. People tend to regard material satisfaction as real needs and spiritual satisfaction as waste of money and time. This is not true. Some commodities may not be useful but they can give the owner a kind of satisfaction.
Second, let’s make clear the reason why advertisement is powerful. The key principle of advertisers is to grasp the needs of consumers, then pass the potential consumers the information that their commodities can meet your need. Advertisers can promote the needs of people, exploit the needs or even produce the needs of people. But whatever they do, it will be based on the needs of people.
But there are some advertisements that exaggerate the functions of the commodities to tell the wrong information to consumers. They make the commodities popular by cheating the majority of consumers. And also there are some commodities that do harm to the health of consumers and to the society. For example, smoking is poisonous, but the advertisements try to make a heroic image of the smokers, as the result smoking is popular among young men who are dreaming to become heroes in women’s eyes. But such advertisements are minorities.
In summary, advertisements bring us convenience to choose the commodities that can meet our needs. Most of the commodities are popular due to their usefulness, only some of them are due to the influence of advertisement.(298 words)
雅思写作广告类话题范文2
雅思大作文题目:
Societywould benefit from the ban on all forms of advertising because it may serve nouseful purpose, and can even be damaging. To what extent do you agree ordisagree?
雅思大作文解题思路:
1. 广告的优势多多。第一,它能帮助刺激产品和服务的销量,特别是将那些新品牌引入市场。第二,很多公益性广告能教育大众。举例,很多广告反对暴力和歧视广告塑造了年轻观众的价值观。
2. 然而,很多广告包含了虚假信息,或是鼓励大众进行过度消费。举例,这会说服观众去购买不合适的,不需要的产品。
雅思大作文高分范文:
Itis undeniable that advertising industry has grown in the last years, positiveand negatives points of view have born among the people opinion due to theimpact over life consume. I particularly believe that it has a lot ofadvantages, but it should be regulated correctly.
Advertisinghas several benefits. Firstly, it helps to promote products and services amongpeople; it is especially true when a new brand and trends are being introducedon the market. Secondly, it is a powerful tool to induce sales and revenues bymany modern businesses; As a result, a lot of companies invest much money todevelop strategies on media to close their products to the customer. Lastly,adequate advertisements are useful to inform and educate our society. Forinstance, strong campaigns against violence, abuse and discrimination have hadexcellent results in schools among young people.
Onthe other hand, others argue that advertising has a negative impact, such as itgives false information and extreme consume is encouraged by a high quantity ofadvertisements on radio, TV and internet. Consequently, children could bepersuaded and influenced by unreal and overacted behavior showed on them. Incontrast of this, many companies and governments have started to regulatedthose announce and his content. For example, notes have been printed on coversrelated to the risk to get any product in excess or even changes made in theart and photos such as human body modifications or unreal effects.
Inconclusion, I believe with a correct regulation applied to agencies bygovernments, advertising is an excellent way to get people close to products,trends and information.(271 words)
雅思写作广告类话题范文3
Task: If the product is of good quality and meets people’s needs, people will buy it. Therefore, advertising is unnecessary and is no more than a type of entertainment. To what extent do you agree or disagree?
如果产品质量好,满足人们的需求,人们就会去买。因此,广告是没必要的,仅仅是一种娱乐。你在多大程度上同意或者不同意?
思路解析:
1. 娱乐功能:在指导人们购物上,广告的作用正在衰退。举例,人们更喜欢通过互联网的帖子和测评信息来选择商品。
2. 销售功能:广告帮助人们有效地了解和对比产品。举例,通过广告中对于相关产品的参数,功能,和总体性能的描述,客户能了解到该产品的特点和价值,并对于产品的好坏做出判断。
3. 刺激销售:广告能勾起观众的购买欲。举例,一个精美的广告往往能让用户重复购买他们不需要的东西,如奢侈品广告。
参考范文:
What is the root function of an advertisement in media? Some people believe it is just for entertaining viewers and it has nothing to do with products selling. Personally, I hold an opposed view that advertising is still the main way of stimulating the consumption of common goods, and my reasons will be explored as below.
Admittedly, Advertisements today have less influence on the public to purchase commodities, because now there are diverse information accesses to understand a product. For example, on an age of Internet, people with desires of purchasing goods, especially the youngsters, prefer reading the professional articles of forums or assessment websites collecting comments and feedbacks from consumers, or listening to the advices from the face-to-face communication with friends and peers. In their eyes, the description of a certain product on an advertisement is unpractical, unobjective and unconvincing. Therefore, advertisements—such as posters in billboards and Videos in TV screens—are viewed as the amusement by which the audience’s stress and worries in minds can be relieved.
However, I strongly believe this assertion underestimate advertisement functions in day-to-day life. Firstly, by what way can a customer be sure of whether a product is really good or needed? The answer is definitely the advertisement. For example, today cell phones of different bands have a high similarity in their appearances and shapes, and it is a big challenge for customers to pick put the right one. So there is a necessity for adverting, which can clearly presents the inner components, parameters and unique features of a cell phone. By reading the detailed information, customers can easily distinguish one product from others, and make a proper judgment of which one is the best or most satisfying for them.
The second reason against this assertion is that advertisements can encourage viewers to buy items they do not need. For example, typical slogans on advertisements like “special discount”, “limited time offer” and “buy one get one free”, are overwhelming temptations. They manipulate brains of customers, driving them to purchase these bargains, with no concern of whether the products are really essential or not.
All in all, this assertion is basically problematic. Although the influence of advertisements is declining, they are still irreplaceable, in terms of their great contributions on instructing people to compare and select high-quality products, as well as sparking the desire of customers to do more shopping.
雅思写作广告类话题范文4
题目讲解
审题要点:
关键词television advertising
主要从两个方面完成此文章
1.电视广告的影响
2.是否应该控制电视广告
参考思路:
Para 1 开头段引入
Para 2 影响
1) 生理:长时间专注屏幕造成视力下降
2) 心理:一些偏商业的广告会促使孩子购买一些不必要的零食或者玩具,形成不良饮食或生活习惯;另外,广告中出现的一些负面信息一定程度上影响孩子身心健康
Para 3: 电视广告是否应该被控制取决于这类广告的积极或者消极性质
1) 一些具有教育意义的广告应该被鼓励
2) 而另外一些有可能会导致盲目消费的广告就应该被控制
Para 4 结尾段总结
雅思写作大作文范文5
Currently, a debatable argument over whether children should be exposed to the environment teeming with TV advertising has already aroused public’s attention. According to the discussion, this article tends to focus on the effects it may cause on little children as well as point out the opinion towards whether it should be limited or not.
目前,关于儿童是否应该被电视广告所吸引的争论已经引起了公众的关注。根据讨论,这篇文章倾向于关注它可能对小孩造成的影响,并指出对它是否应该受到限制的看法。
The first concern should be the influence it may exert on the younger generation. This, to a large extent is due to both physical and mental effects. On the one hand, companies always post some images as well as flashes on screens for the sake of attracting children, and thus long-time exposure to those colorful pictures may cause damages to their eyesight. On the other hand, profit-oriented advertising stimulates the eagerness for children to purchase some unnecessary commodities such as junk food and toys, which contributes to the development of their unhealthy diet or living habits. Besides, negative information such as violence or pornography may find their way in television advertising, which to some extent may leave a negative impression on the youth.
第一个问题应该是它对年轻一代的影响。这在很大程度上是由于生理和心理上的影响。一方面,为了吸引孩子,公司总是发布一些图片和屏幕上的闪光,因此长期接触这些彩色图片可能会对他们的视力造成损害。另一方面,以利润为导向的广告会刺激儿童购买垃圾食品和玩具等不必要的商品,从而导致他们不健康的饮食或生活习惯的发展。此外,暴力或色情等负面信息可能会在电视广告中出现,在某种程度上可能会给青少年留下负面印象。
However, in terms of the issue whether TV commercials for children should be less adopted, the answer depends on the influence it may impose on children. For those that provide little children with a large amount of useful information, limitation should not be taken into consideration. This is due to the fact that those ads about educational events can develop children’s cognitive abilities, artistic creativity pt active lifestyle. Nevertheless, to another concern, for these advertisement that cause wasteful consumption, they should be regulated by the government, since those may leas to a long-term effect on the rates of children’s diet-related disease, such as obesity and high-blood pressure.
然而,就这个问题而言,儿童电视广告是否应该被采纳,答案取决于它可能对儿童施加的影响。对于那些为孩子提供大量有用信息的人,不应考虑限制。这是由于这些关于教育事件的广告可以培养孩子的认知能力,艺术创造性的生活方式。然而,另一个令人担忧的问题是,这些广告导致了浪费的消费,它们应该受到政府的监管,因为这些广告可能会对儿童饮食相关疾病的发病率产生长期影响,比如肥胖和高血压。
In a nutshell, the impacts that television commercials exert on the younger generation should be analyzed both physically and mentally. Individually, laws or regulation only need to be imposed on those which contain negative information.
概括地说,电视广告对年轻一代的影响应该在生理和心理上进行分析。单独来说,法律或法规只需要对包含负面信息的人施加影响。
雅思写作广告类话题范文精选5篇相关文章:
雅思写作广告类话题范文精选5篇
上一篇:雅思写作短语教育类
下一篇:雅思写作范文:学习外语